ORIGINAL MOTION PROMPT1 video example

Engraving-style Claude ad

Explore engraving-style claude ad, watch the credited result and copy the full creative brief. Adapt the project-specific details for your own video.

THE ORIGINAL PROMPT

Your next video starts here.

Make a fast-paced ad for Claude, about 10–15 s (closer to 15). Reference video attached.

1. research:
- Study Claude's earlier brand designs first.
- Find every photo and asset that fits: artistic, editorial, whatever the idea needs.

2. design/direction
- An art reimagine: bold, light mode.
- Clean and perfect: no beige "artsy" look, no eyebrow labels.
- Paint elements on top of the images.
- Above all: fast-paced and very creative.

3. rules
- No slop. Study the reference closely: smoothness, timing, shot durations, fonts, elements.
- Take some inspiration and borrow techniques, but change the design overall, it should look like something you did completely on yourself with your own taste 
- Every morph has to be perfect.

ideas: (since everything moves fast)
- Clean, varied Claude SVG animations
- Images small, bigger, several at once
- Morphing text
- Clean 3D animation
- Zooms

extra notes:
- Feel free to work 10+ hours 
- Give me the final video, ending on the Claude logo.

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Keep the original brief and append your own context. These fields stay in this page; nothing is sent to a generation service.

MAKE THE BRIEF YOUR OWN

Keep the idea. Change the context.

Write your exact on-screen copy before generating. Specify which words deserve emphasis and keep each line short enough to read during its allotted screen time.

Inspect crops throughout the motion, especially during zooms. Faces, product details and captions should remain visible, and mixed image resolutions should not create a distracting change in sharpness.

Original prompts and video examples remain credited to their creators. Source: Prompt Motion. The examples are references, not videos made by Little Work Box.